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Assignment: Businesses and Communities

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Assignment: Businesses and Communities

IS are at the heart of integrated Internet‐based solutions that are replacing standard business processes.

IS enable or inhibit business opportunities and new strategies.

IS can be used to combat business challenges from competitors.

IS enable customers to have greater pull on businesses and communities by giving them new options for voicing their concerns and opinions using social media.

IS can support data‐driven decision making.

IS can help ensure the security of key assets.

4 http://www.gartner.com/newsroom/id/2959717/ (accessed March 5, 2015).

cintro.indd 3 11/26/2015 7:38:29 PM

Introduction

the work that people do and the way they interact with each other. Appropriately incorporating IS into the design of a business model enables managers to focus their time and resources on issues that bear directly on customer satisfaction and other revenue‐ and profit‐generating activities.

Adding a new IS to an existing organization, however, requires the ability to manage change. Skilled business managers must balance the benefits of introducing new technology with the costs associated with changing the existing behaviors of people in the workplace. There are many choices of technology solutions, each with a different impact. Managers’ decisions must incorporate a clear understanding of the consequences. Making this assessment doesn’t require detailed technical knowledge. It does require an understanding of short‐term and long‐term con- sequences risk mitigation, and why adopting new technology may be more appropriate in some instances than in others. Understanding these issues also helps managers know when it may prove effective to replace people with technology at certain steps in a process.

Integrating Business with Information Systems IS are integrated with almost every aspect of business and have been for quite some time. For example, the CTO of @WalmartLabs, Jeremy King, wrote in a blog,

There used to be a big distinction between tech companies: those that develop enterprise technology for businesses, and the global companies that depend on those products.

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